TikTok Monday launched text-only posts, turning into the most recent tech big to supply an alternative choice to embattled Twitter.
The textual content posts on TikTok will most intently resemble comparable choices on Instagram, which earlier this month additionally launched a problem to Twitter – which proprietor Elon Musk renamed X – known as Threads.
Like Meta-owned Threads, TikTok advantages from its measurement, with round 1.4 billion month-to-month energetic customers, in accordance with specialist web site Business of Apps.
But in contrast to Facebook’s guardian firm, it has chosen to combine its new text-only characteristic into its app fairly than launch a separate product, as Meta did with Threads.
TikTok’s model will stay extra visible than a Twitter or Threads put up, with customers in a position so as to add a shade background, music and stickers to the put up.
The Chinese-owned firm mentioned the brand new format will develop the “boundaries of content creation for everyone on TikTok” and faucet into the “creativity” seen in feedback and captions, the corporate mentioned.
Besides Threads, smaller platforms reminiscent of Mastodon, Bluesky and Substack Notes have emerged as potential rivals to Twitter, however none have to this point dethroned it regardless of its troubles.
Musk final week mentioned Twitter has misplaced roughly half of its promoting income, leaving a chance for the challengers.
Source: www.dailysabah.com
