Elon Musk wasted no time Saturday in rolling out his new Twitter Blue subscription plan at $7.99 per 30 days.
The price he promised to implement was launched so customers can confirm accounts with the coveted blue checkmark.
“Get Twitter Blue for $7.99/month if you sign up now,” Twitter introduced in an replace on Apple iOS units. “Blue checkmark: Power to the people. Your account will get a blue checkmark, just like the celebrities, companies and politicians you already follow.”
The transfer comes days earlier than the US midterm elections on Nov. 8 and the blue checkmark is elevating issues about who can get a verified account as a result of anybody in a position to get it may result in confusion and the unfold of disinformation forward of voting. Impostors may pay for the subscription and use the names of politicians and elected officers.
Twitter‘s verification system had been in existence for 13 years for the reason that platform launched it in 2009 to stop impersonations of high-profile accounts similar to celebrities and politicians.
The firm had about 423,000 verified accounts earlier than the brand new adjustments. That verification was supposed for use to assist the location’s 238 million each day customers decide if the accounts they had been getting data from had been genuine.
The new price is luring those that need to be verified with the promise of additional perks.
“Coming soon… Half the ads & much better ones,” the Twitter assertion added. “Since you’re supporting Twitter in the battle against the bots, we’re going to reward you with half the ads and make them twice as relevant.”
Twitter Blue can also be promising customers the flexibility to “post longer videos” and obtain “priority ranking for quality content.”
“Your content will get priority ranking in replies, mentions and search,” stated the announcement. “This helps lower visibility of scams, spam, and bots.”
Twitter Blue is obtainable on iOS within the US, Canada, New Zealand, Australia and the UK.
