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ABBA star urges musicians to take a chance on IP

ABBA star urges musicians to take a chance on IP

The United Nations and ABBA songwriter Bjorn Ulvaeus launched a brand new on-line platform Friday to assist musicians perceive their mental property rights as synthetic intelligence threatens to derail the trade.

CLIP — Creators Learn Intellectual Property — is free to make use of and goals to indicate artists how to ensure they obtain due credit score for his or her work, particularly with content material more and more consumed on-line.

The UN’s World Intellectual Property Organization (WIPO) teamed up with Ulvaeus, who co-wrote a number of mega-hits with Swedish pop group ABBA and co-founded the Music Rights Awareness Foundation.

Ulvaeus mentioned CLIP was “sorely needed” as synthetic intelligence risked flooding the market with billions of AI-generated songs primarily based on the pre-existing work of others.

“The music industry today is so complex and getting more and more complex. And to be able to manoeuvre as a new songwriter, you need to know what you’re doing,” he instructed AFP.

“You need some kind of education about the rights that you have, and the necessary things you have to do when it comes to registering that song.”

Ulvaeus mentioned CLIP would assist creators perceive the complexities of the artistic industries and maximise the worth of their content material.

The 78-year-old instructed a press convention at WIPO’s Geneva headquarters such information was important to maintain a music profession.

“Songwriting takes a lot of work and time — and unless you can afford that time, you can’t become really a good craftsman, even if you’re talented. So you need to get paid, and to get paid you need to know your rights,” he mentioned.

Ulvaeus mentioned the benefit of streaming had curbed piracy, nonetheless, if musicians didn’t register their songs, the streaming companies do not know who to pay.

ABBA — Ulvaeus, Benny Andersson, Anni-Frid Lyngstad and Agnetha Faltskog — are among the many biggest-selling recording artists of all time.

But Ulvaeus mentioned AI was now taking music into uncharted territory, with infinite future potentialities as a artistic software for songwriters — alongside the chance that streaming companies will develop into swamped with artificially-created music.

“We have to separate between what is human and what is AI because otherwise the music industry will be destroyed,” he mentioned.

He gave the instance of AI being prompted to supply an ABBA-style love ballad sung by Frank Sinatra, backed by a symphony orchestra.

“In the end, it’s going to be impossible to trace where the influence came from,” he mentioned.

“There has to be some kind of solution of how you remunerate those whose catalogues the AI models train on,” the star mentioned.

The first model of CLIP focuses simply on the music trade, serving to customers to grasp the gamers concerned in bringing a tune to market, and to get a grip on music creator rights.

“Creators draw on their talent and artistic vision to give us music, art, song and dance,” WIPO director basic Daren Tang mentioned.

“CLIP will support creators with the knowledge and skills they need to transform their artistic passion into a viable profession.”

ABBA shot to international stardom after successful the 1974 Eurovision Song Contest with “Waterloo”.

They produced a string of big hits however break up in 1982, a yr after releasing the album “The Visitors”.

The group reunited to launch the album “Voyage” in 2021.

Ulvaeus mentioned the general public usually focuses on the performing artist, “and they forget that without the songs, the band or the singer won’t be there”.

“I’m a songwriter at heart and I’ve always thought that the songwriter, the creator, has been relegated to the periphery, when they should be right at the centre,” he mentioned.

“It all begins with a song.”

Source: www.anews.com.tr